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Degrees of Humanness in Technology: What Type of Trust Matters?

  • Michigan State University

Research output: Contribution to journalArticlepeer-review

Original languageAmerican English
JournalAMCIS 2011 Proceedings - All Submissions
StatePublished - Aug 7 2011
Externally publishedYes

Keywords

  • Trust
  • trust-in-technology
  • Facebook
  • recommendation agent
  • continuance intention
  • enjoyment
  • usefulness

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